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Epic


What is an Epic?

An Epic in product management refers to a large body of work that can be broken down into smaller tasks or user stories. Epics are typically used to encapsulate a significant feature or initiative that cannot be completed within a single iteration or sprint. They provide a way to manage and prioritize large-scale work, ensuring that the product development team maintains focus while also tracking progress toward larger goals.

When is an Epic Used?

Epics are used when the scope of work is too extensive to be completed within a single sprint or iteration. They help in organizing and structuring the work into manageable pieces. Epics are commonly used in Agile frameworks like Scrum and Kanban, where they serve as the top-tier work item in a hierarchy that includes smaller tasks like user stories and tasks.

Pros of Using Epics

Cons of Using Epics

How is an Epic Useful for Product Managers?

For product managers, Epics are invaluable in planning and executing product strategies. They allow for:

When Should an Epic Not Be Used?

Additional Considerations for Product Managers



Related Terms

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NoTitleBrief
1 Distribution Channel

The set of firms and individuals that help move a product from the producer to the customer.

2 Market Segmentation

Dividing a broad target market into smaller, more homogeneous subsets.

3 Matrix Organization

An organizational structure where individuals have both direct line and horizontal reporting responsibilities.

4 Milestone Activities Chart

A schedule of key activities and their desired completion dates in a product launch.

5 Target Market

A market or portion of a market that a company focuses its resources on serving.

6 Brand Manager

The title often used for product managers in consumer packaged goods.

7 Flanker Brands

Products created to target a new market segment without altering the positioning of the main brand.

8 Product Backlog

An ordered list of everything that is known to be needed in the product, managed by the Product Owner.

9 Sprint Planning

A meeting where the team determines what to complete in the upcoming Sprint.

10 Product Roadmap

A high-level, visual summary that maps out the vision and direction of your product offering over time.

Rohit Katiyar

Build a Great Product


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