Content Marketing Glossary of Terms & Concepts

Learn content marketing terms and strategies to create engaging content that drives traffic and conversions. Understand content creation, distribution, and optimization terminology to build a comprehensive content marketing strategy.

← All Terms

No	Title	Brief
1	Content Pillar	A content pillar is a comprehensive, authoritative piece of content that serves as the foundation for related topic clusters, driving SEO and content strategy.
2	Content Calendar	A content calendar is a strategic tool that helps teams plan, schedule, and manage all content activities across platforms for better marketing results.
3	Content Strategy	Content Strategy is the systematic planning, creation, delivery, and governance of content to achieve specific business goals.

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